Livestock Feed Limited (LFL) is a pioneer in the manufacture of animal feeds in Mauritius. The concept of the two succeeding annual reports revolves around the word "feed", used rather as a verb, to convey various messages in the divider pages with bold typography.
The first annual report uses scattered animal feed as a graphic element all throughout in a more organic execution. The second annual report uses the graphic in the company’s logo, a more geometric interpretation of animal feed, to create various icons that reinforces the messages. The common theme of “Feeding the future” focuses primarily on the animal farmers, and subsequently on the end consumer in the visuals.
Credit: Gung Ho
Annual report concept – art direction + design: Anne Sujo
Annual report cover story: Sharlyn Chan
Production coordination: Nootan Jhugroo
